How Woden Transformed TerraPay’s Small Transactions into Huge Growth
“We needed simple positioning for engaging partners to build the infrastructure that converts cash to digital in a borderless world.” THE STORY OF TERRAPAY TerraPay has built “the leading global […]
Continue ReadingThe Power to Tell Your Own Story
To transform into an essential brand, your company must be the storyteller your audience wants Strategic narrative transforms a company into an essential brand. Woden’s engagements provide the framework for […]
Continue ReadingManaging Partner, Ed Lynes Featured on B2B Revenue Leaders Podcast
Podcast: How to Craft a Strategic Narrative Strategic narrative is your sales superpower. B2B customers enter the funnel more educated than ever. Markets have expanded in this digital age. Woden […]
Continue ReadingHow Woden Positioned Binary Defense to Win in a Commodified Market
“We needed to move from a list of features and benefits to selling solutions to our customers’ issues.” THE STORY OF BINARY DEFENSE Binary Defense is the technical leader in […]
Continue ReadingFive Woden Clients Featured on 2023 Inc. 5000 List
Every year, Inc. Magazine releases a list of the 5,000 fastest growing companies in America. Woden celebrates five of our past and current clients who made this year’s list. Each […]
Continue ReadingThe New StoryGuide: A Journey You—and Your Customers—Must Take
Woden has made the StoryGuide™ into the definitive blueprint on how your brand can use its strategic narrative By Ed Lynes Across more than 300 Woden engagements and thousands […]
Continue ReadingPurpose—and Potential
It’s Time to Build Something F*cking Big More than 300 companies have engaged Woden to develop their StoryKernel and transform into a brand that is essential to their prospects and […]
Continue ReadingHow B2B Startups Should Use Branding to Differentiate Themselves and Accelerate Growth
Woden’s founder and managing partner, Ed Lynes recently joined Neil Patel on the Growth Vertical podcast to discuss how startups can use branding to differentiate and accelerate growth. When looking […]
Continue Reading9 Woden Clients Featured on 2022 Inc. 5000 List
The 9 Companies Rank Among the Fastest-Growing in America Nine Woden clients appeared on Inc. magazine’s yearly Inc. 5000 list of the fastest-growing, privately-owned companies in the United States. […]
Continue ReadingOnepak Raises Growth Capital to $2.1 Million
Woden client Onepak, a return logistics platform located in Boston, Mass., announced a $2.1 million growth financing lead as they deliver sustainability throughout the circular economy. The growth capital, announced […]
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