Apr 15, 2024
Your Company Isn’t the Uber or AirBNB of Anything
(And that’s okay.) “We’re the Uber of babysitting.” “It’s like Airbnb for bikes.” “Imagine Uber for dog walking.” It’s the shorthand founders of supposedly innovative companies use to describe their […]
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Apr 19, 2017
Don’t Lie To Us, Please
By Kate Faigen In case you missed it, Kendall Jenner ended racism. In the middle of a beautifully blue-hued protest, she bravely handed an ice-cold can of soda to a […]
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Sep 19, 2016
The Difference Between Telling Stories and Storytelling
By Moriah Kofsky My name is Moriah (Mo-Rye-Ah) everywhere except the Saxbys on 40th and Locust. The barista there has known me as Moira (Moy-Ra) for a year now. “Medium cold […]
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Jun 6, 2016
Why no one ever listens to you
How to dominate the attention economy By Ed Lynes Your sales and marketing teams have spent the last quarter carefully planning campaigns for the second half of the year. They […]
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